Lisa Chapman

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Lisa Chapman

Business, Marketing and Social Media Consulting
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Lisa Chapman specializes in helping clients to increase revenues, and offers:
  • Strategic Planning 
  • Business Planning
  • Financial Forecasting
  • Management Coaching
  • Marketing Strategy 
  • Social Media Strategy & Social Media Planning
From offices in Nashville, Tennessee, Ms. Chapman helps a wide variety of start-up, small and medium-size businesses enhance their growth, strengths and profits.
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Business Consulting

With 25+ years of entrepreneurial experience as CEO and CFO, she has personally managed the complex challenges of starting and running growth companies in a wide array of industries.
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Many clients seek her guidance in:
  • Assessing growth opportunities 
  • Developing leading competitive strategies 
  • Creating achievable financial forecasts
  • Writing business plans that attract initial or additional funding
  • Coaching for improved sales, marketing and customer service
Social Media Consulting
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Ms. Chapman's Social Media consulting work helps clients to:
  • Develop an online marketing strategy - integrated with offline efforts
  • Attract target market customers
  • Engage Key Online Influencers and Subject Matter Experts
  • Create meaningful online conversations that enhance customer relationships
  • Expand the potential customer base
  • Convert online traffic into revenues

Of her work on craigconnects.org, for Craig Newmark, Founder of Craigslist, Team Leader Jonathan Bernstein comments:

"Lisa Chapman's thoughtful and insightful approach to social media strategy was instrumental in the launch of an important initiative for craigslist founder Craig Newmark. She is a pleasure to work with, and I'm sure would be an asset to any organization as a consultant or employee."

Ms. Chapman is the Global Blog Manager for Free Management Library's Marketing and Social Media blog. Free Management Library's Marketing page enjoys over a million views a month, and is generally ranked first page on Google for the term "Marketing" - just under Wikipedia.

Her latest book, "The Web Powered Entrepreneur - A Step-By-Step Guide" is scheduled to be released in Spring 2012.